A PIN— a Personal Identification Number. A customer’s PIN is the number that can verify a customer’s identity during a transaction. Most consumers and merchants believe that a PIN should be the de facto method for validating a cardholder’s identity.
Having trouble getting a project or initiative in motion? Are people your biggest challenge? Regardless of your level or position within a company, you need to gain support for your effort and get the commitment to the next steps. Knowing
Earlier this year on CAPRAplus we discussed ensuring that the wants and needs of the consumer are put first when developing any consumer engagement program by asking the question, “Do my consumers really want this?” This time around we will